Sony Bravia LED TV

Founded in a bombed out building in Tokyo in 1945, Sony has went on to become one of the largest media and electronics companies in the world. Originally called Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation) the name was changed to Sony in 1955. Sony began producing televisions in 1960 and moved into the flat panel market in 2001.

2010 Sony LED TV Models

Sony Bravia XBR10 Series  

The new XBR10 LED backlict LCD TV series includes Sony's new Ethernet Connection with the useful Amazon on Demand feature and later Netflix, while we have not yet seen the big benefit in the Bravia Internet Widgets feature which enables some proprietary stock, weather, financial news types of information. One very unusual feature of this TV is the wireless outboard receiver.
Sony Bravia XBR10 Series: Sony Bravia KDL-52XBR10, Sony Bravia KDL-46XBR10

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Sony Bravia XBR8 Series  

Sony's top of the line offering for 2010 is the XBR8 series LCDs. In addition to many of the standout features present on the XBR5, XBR6 and XBR7 the KDL-46XBR8 and the larger model have a local dimming feature for improved contrast in "localized" areas of the screen in order to enhance contrast in some areas while leaving it as is in others. This is accomplished partly through use of the new LED backlight contained in the XBR8. It's an interesting feature and we're looking forward to testing it as soon as this model (due out in September or October of 2010) comes out. Another step up feature of this LCD is LED (light emitting diode) backlighting (rather than the standard fluorescent style bulbs). This will drastically improve the brightness and thus the contrast of the LCD over other models. Sony calls this specification TRILUMINOS RGB LED because it contains all three color LEDs. Also present in the KDL-55XBR8 and the 46 inch model are the DLNA compliance feature for more natural color rendition, and of course the ubiquitous specification for all new Sony LCDs – the ever present optional colored speaker grille.
Sony KDL-46XBR8 Editor's Choice, Sony KDL-55XBR8 Editor's Choice

New From Sony for 2010

Sony Bravia XBR LX900 Series  

Sony's 3D capable Bravia XBR line for 2010 is the LX900 series of LED edge lit LCD TVs. The 1080p panel features Sony's MotionFlow 240Hz to reduce motion lag and image doubling in 3D as well as the Bravia Engine 3 video processor reduces noise, enhances detail and optimizes contrast for a vibrant, lifelike image.
Sony Bravia XBR-60LX900, Sony Bravia XBR-52LX900, Sony Bravia XBR-46LX900, Sony Bravia XBR-40LX900

Sony Bravia XBR HX900 Series  

The XBR-HX900 series from Sony is another 3D ready LED backlit LCD on display at CES, however the HX900 features local dimming LED backlighting that allows for better control of the backlight to give better contrst in dark scenes and full brightness in bright scenes.
Sony Bravia XBR-52HX900, Sony Bravia XBR-46HX900

Sony Bravia NX800 Series  

For 2010 the Bravia NX800 lineup from Sony features a 1080p240Hz panel with LED edge lighting and a full suite of Bravia features including picture processing, internet connectivity and home entertainment integration. All of this in the stylish look of Sony's "Monolithic Design".
Sony Bravia KDL-60NX800 Sony Bravia KDL-52NX800, Sony Bravia KDL-46NX800

Sony Bravia EX700 Series  

The EX700 series contains the Bravia Engine 3, Bravia Sync technology, LED edge lighting, USB ports for photo, music, and video playback. It will also have an ambient sensor technoloy which allows for picture contrast dimming or brightening depending upon room light conditions.
Sony Bravia KDL-60EX700, Sony Bravia KDL-52EX700, Sony Bravia KDL-46EX700, Sony Bravia KDL-40EX700

Sony Bravia EX600 Series  

The XBR-HX900 series from Sony is another 3D ready LED backlit LCD on display at CES, however the HX900 features local dimming LED backlighting that allows for better control of the backlight to give better contrst in dark scenes and full brightness in bright scenes.
Sony Bravia KDL-46EX600, Sony Bravia KDL-40EX600, Sony Bravia KDL-32EX600